It’s funny how people you meet in other situations can end up being your clients. My first client was a friend of mine, and I still continue to work for her to this day. Another client is my former realtor, another one is an acquaintance of an acquantaince. A future client on the horizon is my accountant. He has hooked me up with a local networking group that he highly recommends, and I’ll be attending the first meeting in 2 weeks.
So how did I get these clients? By being myself. Being friendly, helpful, and easy to talk to, and telling them about my business. Not a $200 ad I ran, or writing a positioning article. (I’ve done these too). I’m not going to give up on other types of marketing, it just hit me tonight that some of the best marketing you can do is to be yourself and mingle.
That’s my deep thought for the day.